Enrollment is now open for WCBA+Plus Cohort 6!

Enrollment closes in:

Wellness Coach Business Academy is Now OPEN for Enrollment!
Early Bird pricing ends Sunday, 5/7!

Ready to Build a

Wellness Coaching Business

you LOVE in just 12 weeks?

Ready to Build a

Wellness Coaching Business

you LOVE in just 12 weeks?

Owning Your Own Coaching Practice is Your Dream...

Yet, after spending thousands of dollars and endless hours of training to become certified...

suddenly building a coaching business feels like learning a whole new language!

  • You want to have a legitimate business...

...but what do you need to do to officially create it?

  • You want to have a business that feels simple and easy to run...

...but what systems do you need to make that happen?

  • You want to work with clients who energize you and feel like the perfect fit...

...but where do you start with finding them and knowing if they are ready and committed to working with you?

  • You know part of the business is selling your services...

...but how do you do that without feeling pushy or "salesy"?

At the end of the day, you just want to grow your business, support yourself, and create more impact...

All while running your business in a way that doesn't leave you feeling burned out and exhausted.

Owning Your Own Coaching Practice is Your Dream...

Yet, after spending thousands of dollars and endless hours of training to become certified...

suddenly building a coaching business feels like learning a while new language!

  • You want to have a legitimate business...

...but what do you need to do to officially create it?

  • You want to have a business that feels simple and easy to run...

...but what systems do you need to make that happen?

  • You want to work with clients who energize you and feel like the perfect fit...

...but where do you start with finding them and know if they are ready and committed to working with you?

  • You know part of the business is selling your services...

...but how do you do that without feeling pushy or "salesy"?

At the end of the day, you just want to grow your business, support yourself, and create more impact...

All while running your business in a way that doesn't leave you feeling burned out and exhausted.

What if I told you

your dream is closer than you might think...

But it all starts with a strong business foundation.

Creating your ideal business means starting with the right core elements to create a foundation for long-term growth.

Whether you want to be part-time or take on 30+ clients a week and bring on an Associate Coach, the first step is creating a foundation to set you up for personal success and grow with you.

Creating your ideal business means starting with the right core elements to create a foundation for long-term growth.

Whether you want to be part-time or take on 30+ clients a week and bring on an Associate Coach, the first step is creating a foundation to set you up for personal success and grow with you.

How would it feel to...

Work when, where, and how you want to (and how you work best)!

Identify and work with clients that energize you and are committed to doing the work.

Feel confident about your prices and service offerings.

Offer a program that facilitates the best possible outcomes for your clients, and you feel proud to share!

Attract new clients that are the perfect fit for you (and you're a perfect fit for them!) with a unique strategy that fits who you are, your lifestyle, and your work style.

When these critical foundational elements are set up correctly in your business, you will
feel passionate and energized about your business, which will make you
a better coach for your clients, and LOVE your business and your work!

Getting Excited? Keep Reading!

“I wanted to express my deep appreciation for your program. …I am truly grateful for all of the resources and information that you have provided. I feel that I have everything I need to overcome my fears and begin my business!”

- K.B.
NBC-HWC, Health & Wellness Coach

"I know health and wellness coaching and was lacking in business and marketing skills. Because of that, I sought Jen’s assistance. Jen’s expertise with business, marketing and the health and wellness field was evident. Wellspired Co. comes highly recommended for other wellness companies looking to grow!”

- L.K.

NBC-HWC, Health & Wellness Coach

You CAN do this.

Without feeling alone, spending hours learning every marketing trick, or making wrong turns along the way.

If you're ready to create a coaching practice you LOVE,

I can't wait to introduce you to...

Cut out the guessing game of creating a coaching practice and build a business that
aligns with your values, lifestyle goals, and attracts your perfect clients in as little as 12 weeks!

Let's Break it Down

Module 1

Your Business Vision & Roadmap

Building a business has many similarities to coaching, in that you need to create a vision of what you want before you will know the right path to getting there.

In this module, you'll not only develop your vision for what you want your business to look like, but how you want it to operate, and all the other details that go into creating a sustainable, healthy business.

You'll spend time reflecting on your personal values and identifying why those matter in your business.

Then, you'll use the roadmap worksheet to create a complete plan for your business.

Module 2

Know & Validate Your Ideal Client

One of the best parts about owning your own business is getting to determine who you want to work with in your practice.

But, this is one foundational piece in your business that can accelerate your success, or slow it down - so you want to make sure you nail it on the head the first time.

During this module, you'll learn how to create an ideal client profile and how to validate whether or not this ideal client type will be the springboard you need in your business to help you get started.

Module 3

Set Up Your Business

This is the module that will transform your dream into a reality! We'll walk through everything from registering your business with your state to choosing the right insurance to setting up how you're going to get paid!

You'll get access to our comprehensive Business Setup Checklist that will walk you through the right steps so you can efficiently set up everything you need to get started.

Module 4

Your Business Systems

Once you business is established, protected and registered, it's time to set up the system that make it run.

In this module, we'll go through the 5 types of systems every business needs, as well as the essential business systems you need to set up before you can take on your first client.

Then, we'll walk through each of these systems together so you know exactly what to do when you're setting them up.

Module 5

Module 5

Your Business Processes

This module is the key to why some businesses thrive and some don't. When you have the right processes set up in your business, it feels like you have an entire team helping you out, even when it's just you!

In this module, we'll walk through the critical processes you need to establish in your business from the start so you can build a business that is sustainable with your lifestyle goals.

Module 6

Your Coaching Offer

If you've ever wondered how you're going to stand out against all the other coaches in the marketplace, this module is your answer!

In this module, you'll learn how to put together an effective coaching offer that sets you apart from the crowd and helps show the value you provide to your clients beyond your sessions.

You'll walk away from this module with a solid offer strategy that will excite your ideal clients and encourage them to reach out to schedule time with you!

Module 7

Your Coaching Structure

This is where we take your business to pro status so you get noticed as soon as you start accepting your first clients.

By the end of this module, you'll have a coaching offer that helps you clients stay more engaged, achieve stronger outcomes, and actually feel easier for you to coach! We'll talk about what "client experience" is, how is can be a major accelerator for your business, and put some key elements into your business so you stand out.

Module 8

Your Marketing Strategy

Marketing strategies are not one-size-fits-all, which is why this module is especially useful for coaches!

Don't like social media? No problem.

Would rather stay away from video? You can do that!

Looking for a way to have a creative outlet in your business? Perfect!

No matter what your preferences are, this module will help you put together a personalized marketing plan that will help you bring in clients while also feeling great about how and when you're showing up.

Module 9

Marketing Implementation

This module is a student favorite as we dig into creating those essential visual materials needed for potential clients to learn about who you are and how you can help them.

In this module, we'll talk about the options to take this on yourself, or delegating this out if design isn't your forte.

By the end of this module, you'll be ready to show your new coaching practice off for the world to see!

Module 10

Action Week #1 - Your Grand Opening

It's time to celebrate! In this module, you're ready to open your coaching practice up to the world and start taking on your first clients!

We know this is an exciting, yet intimidating step, which is why we're right by your side as you shake off the jitters and show the world how you help.

In this module, you'll learn ways to make a buzz about your new business and start booking your calendar with consults!

Module 11

Action Week #2 - Your 1st Clients

At this point in the program, you're in full action-mode! You'll be implementing your marketing strategy, scheduling meetings, and spreading your wings as a full-on business owner!

In this module, you'll set and complete some key action items to move your business forward and build momentum. We'll review the work you've done to put together your process so that you're first clients feel like you've been doing this for years!

Module 12

Action Week #3 - Creating Momentum in Your Business

In this final module, we'll touch on building momentum in your business through consistent daily actions that intentionally move your business forward.

We'll cover when to raise your prices, when to look at expanding your offers, and other considerations as you begin to book up your calendar!

By the end of this program, you will have a completely set up coaching practice created uniquely for YOU!

"As a result of going through WCBA, I got my LLC set up, and legal stuff together. I’m getting the core systems in place so that when someone is ready for coaching, I can confidently work with them! "

- Robin Wagner
Wellness Coach

Hi! I'm Jen Wright.

I help health and wellness professionals create and grow businesses that align with their values and lifestyle goals so they can own a successful business that fills them with purpose and passion.

I'm a Nationally Board-Certified Health & Wellness Coach, a Mayo Clinic Certified Wellness Coach, and a Certified Master Marketer.


In 2017, I left my 13-year promising corporate career in digital marketing to pursue my passion as a Wellness Coach.

People thought I was making a big mistake...

But, if you know one thing about me, it's that I'm driven, and I couldn't shake the idea of having my own business helping others be and feel at their best.

When I started my coaching practice, I was soon met with a lot more alone time than I had imagined. What I didn't have was a community of like-minded coaches to support me and cheer me on as I trekked through the journey!

I was quickly met with a healthy dose of impostor syndrome and spent most of my first year building (and rebuilding, and tweaking) a website, writing blog posts, and scrolling social media... Did I need a complete online presence before I could start coaching? Heck no! I went back to what I knew because I didn't have a community to lean on.

Jump forward to 2022, and I've owned my coaching practice for 5 years, brought on two Associate Coaches, and coached hundreds of clients. I only wish I had the knowledge and confidence back then that I have today about what it takes to create and grow a coaching business.

In 2019 (without any knowledge of the impending pandemic), I started Wellspired Co. and thought it would be a small consulting business to help other coaches, and let's just say the rest is history! Since then, we have evolved our mission to empower health and wellness professionals to grow their business skills and professional skills so they can be a fully-booked and highly sought-after practitioner while creating greater impact for our communities that surround them.

It has been one heck of a ride!

Here's the thing... I wholeheartedly believe Certified Wellness Coaches are needed more than ever in this world we live in today. People need us. People need YOU.

That's why I decided to take all the tools and resources I've used over the years to build my coaching practice and put it all together in a program that will simplify the process of getting your business started so you can start helping people achieve their wellbeing goals faster and easier while knowing you are taking all the right steps!

I strongly believe starting your coaching practice doesn't have to be complicated (and you don't need to spend a year creating an online presence!).

If you're ready to create a business you LOVE, I can't wait to help you get started!

To make it even easier to get started,
I'm including these bonuses for you!

Bonus #1

The Client Referral Generator & Email System

This is one of our most popular tools for our clients to help them generate referrals when they're just starting out!

$247 Value

Bonus #2

The Beginner's Guide to Social Media for Wellness Pros

If social media feels overwhelming to you, this bonus is for you! Create your social media strategy and start posting with our post templates created just for new coaches!

$197 Value

Bonus #3

The Client Onboarding Jumpstart Toolkit

Yay! You signed your first client... now what? This mini-course includes my exact process for onboarding new clients, setting expectations, and creating a great client experience so they will rave about you to their friends and family (the best kind of referrals)!

$297 Value

Ready to get started?

From Struggling to Soaring Confidence

"Before joining WCBA, I was really struggling with having a good flow and onboarding new clients. Working with Jen and the other participants to develop our programs was definitely a highlight for me. It was invaluable to have templates for emails and guidance for onboarding along with camaraderie from other health coaches.

As a result of joining the program, my confidence level is much higher and I know exactly who I want to serve in my coaching practice. I am now ready to launch and take on my first clients! For anyone thinking about joining WCBA, I would tell them that there is nothing better they could do to support their business than join this program."

-Suzy L.

NBC-HWC, Health & Wellness Coach

How do you know if this program is right for you?

  • You're a Certified Health & Wellness Coach.

  • You're ready to start your own coaching practice.

  • You want to create a business that works with your strengths, values, and lifestyle.

  • You've been trying to get your business up and running but you keep getting stuck.

  • You're committed to doing the work and getting a little uncomfortable in the process.

  • You want a supportive community and knowledgeable guidance to help you stop second-guessing and feel confident about the business you're building.

Ready to jump in and get started?

Let's Go!

WCBA +PLUS

Pre-approved for 15 CEUs through NBHWC

Cohort 6 is now open for enrollment for a limited time!

Group calls begin 9/26 at 12:00pm CST

Class dates above in green.

All classes are recorded.

What's included:

  • 12 60-minute LIVE Group Coaching & Implementation Calls with Jen Wright ($1,800 Value)

  • 12 modules of step-by-step videos, workbooks, cheatsheets, templates, and more! ($1,500 Value)

  • Lifetime access to all materials through our student learning portal ($1,000 Value)

  • Exclusive Private Community just for WCBA students to ask questions and get support ($200 Value)

  • BONUS #1 - The Referral Generator Worksheet & Email Template ($200 Value)

  • BONUS #2 - The Beginner's Guide to Social Media for Wellness Pros ($200 Value)

  • BONUS #3 - The Ultimate Client Testimonial Form ($150 Value)

  • BONUS #4 - The Client Onboarding Jumpstart Toolkit ($600 Value)

  • BONUS #5 - A 6 month trial to our Community-level Membership ($600 Value)

  • BONUS #6 - 6 months of access to our Weekly Tech Support Office Hours ($400 Value)

Over a $6,700 Total Value

Regular Price = $3,200

Today's Investment:

Only 5 payments of $349/month

or save $250 by paying in full!

100% Risk-Free Guarantee

You Have Enough to Worry About.
This Shouldn't Be It.

We know how investing in your business when you're just getting started can feel like a big deal, but we are so confident that this program will help you build the coaching business you love!

For that reason, we're giving you 7 days to try out the program. If you decide it isn't the right fit for you, for any reason at all, simply email us at Support@wellspired.co, and we'll refund your money, no questions asked.

Frequently Asked Questions

Do I have to be an NBC-HWC to join this program?

No. You do not have to be a Nationally Board Certified Health and Wellness Coach to join this program, but it is recommended that you are certified with another governing coaching organization, like ICF, or are planning to become an NBC-HWC. Our program adheres to the NBHWC code of ethics.

How much time is required?

Each week, there will be 1 module with videos and action items to complete. The time needed will vary depending on your technical knowledge, and desired time to research options. It's a good idea to plan for at least an hour to work on the action items each week, however, our templates and resources will save you a lot of time over doing it all on your own!

If I'm currently in training to become a certified coach, can I join this program?

Yes! You can start your business even before you are certified and begin working on everything we'll be learning together throughout the program. The only small difference is that you may not be ready to announce your business yet, but many of the marketing strategies we'll be teaching you to attract new clients can also be used to book practice sessions needed for your certification!

What are the weekly Co-Working Sessions?

Our weekly co-working sessions are a chance for you to connect with other students and alumni on Zoom who are there to be your sounding board, mini focus group, or work buddies to help you stay focused and get stuff done! Co-working sessions are led by our Operations Manager, Megan Hadley, who starts off each session with an intention setting mindful moment, focus-inspired music, and a timer to help you get up and stretch.

Our students and alumni love the weekly co-working sessions and we know you will, too!

Tell me about the weekly Tech Support Office Hours.

Tech Support Office Hours give you a place to get tech help when you get stuck. We know tech can be the hardest part of this process, which is why we created this additional resources included in our program, so you can get the answers you need and keep moving on with building your coaching practice. Tech Support Office Hours are currently held every Wednesday morning from 10:00am - 11:00am CST. If that time does not work for you, you can work with our Operations Manager, Megan Hadley to setup a different 1:1 time.

Are CEUs Available for this program?

Yes! WCBA is an approved continuing education program for the NBHWC for 15 credits. Upon completion of the program, there will be a short survey you are required to complete in order to receive your certificate of completion.

FAQ image

Are there any other costs to starting my business?

You should plan to be ready to invest in your business when you first get started. You'll need to prepare for costs around registering your business with the state (~$50 one-time) and insurance (~$100 - $400 per year).

Throughout the program, we do our best to provide a couple of options for different systems (some are free, and some have a monthly subscription) depending on the features and the budget you have.

But don't worry, we'll break all of this down during the program, and help you determine what you need to buy now, and what can wait.

How soon can I expect to make a return on my investment?

Every coach is different depending on their goals and commitment to the program. Although we can't make any promises or guarantees on earnings, most students can make back their investment with the first 1-2 clients they work with in their business.

A Final Note From Jen

I know starting your business feels scary,

which is why you need to be alongside a powerful community.

Being a business owner can be lonely. I know, because I've been there. When I finally started gaining momentum in my business, I realized a key to my success was the support system I had created around me.

Don't let it take you as long as it took me to find out how valuable a community of supportive peers can be. With Wellness Coach Business Academy, you not only have an invaluable community, but you also have the knowledge and expertise of a Business Strategist & NBC-HWC to give you the steps you need to succeed.

If you were going to bake a new cake recipe, you wouldn't invest all that money to buy the ingredients and the utensils to cook the recipe, but then waste everything because you didn't read the instructions. Why?

Because the key to a perfectly baked cake is to follow the instructions, step-by-step.

Wellness Coach Business Academy is the step-by-step support that will help you create and grow a thriving practice that is aligned with your values, your lifestyle, and the people you love helping.

There will inevitably be questions along the way, and instead of using your business as an experiment, you can make this investment now and create a business you love instead of wasting time guessing what you need to do next, and instead, build your ideal, thriving, successful practice in as little as 12 weeks.

And you'll have my support right alongside you the whole way through! I can't wait to see you there!

Cheering you on,

Jen

What are you waiting for?

Spots are limited. Get yours now!

WCBA +PLUS

Pre-approved for 15 CEUs through NBHWC

Cohort 6 is now open for enrollment for a limited time!

Group calls begin 9/26 at 12:00pm CST

All classes are recorded.

What's included:

  • 12 60-minute LIVE Group Coaching & Implementation Calls with Jen Wright ($1,800 Value)

  • 12 modules of step-by-step videos, workbooks, cheatsheets, templates, and more! ($1,500 Value)

  • Lifetime access to all materials through our student learning portal ($1,000 Value)

  • Exclusive Private Community just for WCBA students to ask questions and get support ($200 Value)

  • BONUS #1 - The Referral Generator Worksheet & Email Template ($200 Value)

  • BONUS #2 - The Beginner's Guide to Social Media for Wellness Pros ($200 Value)

  • BONUS #3 - The Ultimate Client Testimonial Form ($150 Value)

  • BONUS #4 - The Client Onboarding Jumpstart Toolkit ($600 Value)

  • BONUS #5 - A 6 month trial to our Community-level Membership ($600 Value)

  • BONUS #6 - 6 months of access to our Weekly Tech Support Office Hours ($400 Value)

Over a $6,700 Total Value

Regular Price = $3,200

Today's Investment:

Only 5 payments of $349/month

or save $250 by paying in full!

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