LET'S BUILD A
WELLNESS COACHING BUSINESS
you LOVE in just 12 weeks with...
Wellness Coach Business Academy is a 12-week group program that will cut out the guessing game of creating a coaching practice and build a business that aligns with your values, lifestyle goals, and
attracts your perfect clients.
Yet, after spending thousands of dollars and endless hours of training to become a certified coach,
suddenly building a coaching business feels like learning a whole new language...
Wellspired Co. was created to help health and wellness professionals bring their strengths and talents to the world to help others achieve their health and wellbeing goals.
Our mission is to take away the complexity of running your own business, so you can do what you do best - help others be at their best.
Creating your ideal business means starting with the right core elements to create a foundation for long-term growth.
Whether you want to be part-time or take on 30+ clients a week and bring on an Associate Coach, the first step is creating a foundation to set you up for personal success and grow with you.
When these critical foundational elements are set up correctly in your business, you will feel passionate and energized about your business, which will make you a better coach for your clients, and LOVE your business and your work!
A 12-week group program that will cut out the guessing game of creating a coaching practice and teach you how to build a business that aligns with your values, lifestyle goals, and attracts your perfect clients.
The program is broken out into 3 phases to help you take it one step at a time. We'll meet multiple times during each phase to learn the tools, take action, and reflect on our experiences.
Building a business has many similarities to coaching, in that you need to create a vision of what you want before you will know the right path to getting there.
In this phase, you'll not only develop your vision for what you want your business to look like, but how you want it to operate, who you want to work with, and all the other details that go into creating a sustainable, healthy business.
You'll spend time reflecting on your personal values and identifying why those matter in your business, and how to create a business that aligns with your strengths and values.
Then, we'll transfer your vision over to your business road map, where you will create a personalized plan (using our template worksheets) for building your business.
You'll Come Away With...
If the tech, systems, and paperwork make your head spin when it comes to owning your own business, this is the phase for you! In this phase, we'll go through every administrative aspect of getting your business set up together - from business structure to practice management to marketing!
By using our straightforward checklist, we'll cut out the guessing games and get these tasks knocked out so you can be on your way to coaching clients!
We'll also explore details like business name registration, business insurance, and where to store your session notes in a compliant way, and how to bill clients for their sessions.
You'll Come Away With...
*if you already have your business registered and insurance handled, don't worry! We'll work together and identify what's needed next in your business, whether that's systems or marketing planning, to make sure you're still getting the most out of this phase and ready to start taking clients in the next!
If you've been procrastinating to start your business because you don't have a website, or 100 blog posts, or 1,000 followers on social media, you've officially been given permission to throw those excuses away!
In this phase, we'll talk about your personalized marketing strategy, the core marketing elements you need in your business, and how to attract and retain long-term clients.
We'll even create your "first draft" coaching program together that turns "coaching sessions" into a tangible (and desirable!) package that speaks to everything your ideal client needs and wants. (I call this "adding sparkle" to your coaching services!)
Then, we'll go through the simple steps you can take to let others know you're doing something exciting! This is the super fun part because you get to see all your work come to life! We'll create your step-by-step plan for announcing your business to the world, and even how to find your first set of clients.
You'll complete this phase knowing exactly what to do to keep the momentum going in your business!
You'll Come Away With...
"Before joining Wellness Coach Business Academy, I really wanted help getting started, and have a road map and a plan. I had been through another program a couple of years ago, and it was just ok. I was excited the program was a small group format designed specifically with NBC-HWCs in mind. As a result of going through WCBA, I got my LLC set up, and legal stuff together. I'm getting the core systems in place so that when someone is ready for coaching, I can confidently work with them!"
We'll be getting right into the action in our first week, with group introductions and our first content lesson.
If you can't make a call, there's no need to stress! All calls will be recorded and uploaded to the learning portal (usually within 1 business day).
Unlike other group programs, WCBA includes 3 live 60-minute working sessions, where we'll actually work together online so you'll have immediate answers to any questions that come up.
After we complete all three phases, we'll finish out the program with 3 weeks of Q&A sessions to keep the momentum going, answer questions that come up once you launch your business, and celebrate your wins!
This is one of our most popular tools for our clients to help them generate referrals when they're just starting out!
If social media feels overwhelming to you, this bonus is for you! Create your social media strategy and start posting with our post templates created just for new coaches!
Yay! You signed your first client... now what? This mini-course includes my exact process for onboarding new clients, setting expectations, and creating a great client experience so they will rave about you to their friends and family (the best kind of referrals)!
"Before joining WCBA, I was really struggling with having a good flow and onboarding new clients. Working with Jen and the other participants to develop our programs was definitely a highlight for me. It was invaluable to have templates for emails and guidance for onboarding along with camaraderie from other health coaches. As a result of joining the program, my confidence level is much higher and I know exactly who I want to serve in my coaching practice. I am now ready to launch and take on my first clients! For anyone thinking about joining WCBA, I would tell them that there is nothing better you could do to support your business than join this program."
People thought I was nuts...
But, if you know one thing about me, it's that I'm driven, and I couldn't shake the idea of having my own business helping others be and feel at their best.
When I started my coaching practice, I was soon met with a lot more alone time than I had imagined. What I didn't have was a community of like-minded coaches to support me and cheer me on as I trekked through the journey!
I was quickly met with a healthy dose of impostor syndrome and spent most of my first year building (and rebuilding, and tweaking) a website, writing blog posts, and scrolling social media... Did I need a complete online presence before I could start coaching? heck no! I went back to what I knew because I didn't have a community to lean on.
Jump forward to 2022, and I've owned my coaching practice for 5 years and recently brought on two Associate Coaches! I've coached hundreds of clients and I wish I had the knowledge back then that I have today about what it takes to create and grow a coaching business.
In 2019 (without any knowledge of the impending pandemic), I started Wellspired Co. and thought it would be a small consulting business to help other coaches, and we quickly grew into a full-blown marketing agency for wellness professionals! Since then, we have launched programs, built websites, and strategized with other coaches to help them achieve their business vision.
It has been one heck of a ride!
Here's the thing... I wholeheartedly believe Wellness Coaches are needed more than ever in this world we live in today. People need us. People need YOU.
That's why I decided to take all the tools and resources I've used over the last 5 years to build my coaching practice and others and put it all together in a group program that will simplify the process of getting your business started so you can start helping people achieve their wellbeing goals!
I strongly believe starting your coaching practice doesn't have to be complicated (and you don't need to spend a year creating an online presence!).
If you're ready to create a business you LOVE, I can't wait to help you!
No. You do not have to be a Nationally Board Certified Health and Wellness Coach to join this program, but it is recommended that you are certified with another governing coaching organization, like ICF, or are planning to become an NBC-HWC. Our program adheres to the NBHWC code of ethics.
Yes! WCBA is an approved continuing education program for the NBHWC for 15 credits.
Upon completion of the program, there will be a short survey you are required to complete in order to receive your certificate of completion.
Each week, there will be a 1-hour Zoom call which will rotate between a lesson, an action call, where we'll work together on your action items, and a review & reflection session. Whatever action items you do not finish on the action call will need to be completed outside of our session. The time needed will vary depending on your technical knowledge, and desired time to research options. It's a good idea to plan for at least an additional hour to work on the action items each week, however, our templates and resources will save you a lot of time over doing it all on your own!
You should plan to be ready to invest in your business when you first get started. You'll need to prepare for costs around registering your business with the state (~$50 one-time) and insurance (~$100 - $400 per year).
Throughout the program, we do our best to provide a couple of options for different systems (some are free, and some have a monthly subscription) depending on the features and the budget you have.
Lastly, when you create your website, you'll need to plan to purchase your domain name (~ $30 per year) and a hosting plan (~$120 per year).
But don't worry, we'll break all of this down during the program, and help you determine what you need to buy now, and what can wait.
Yes! You can start your business even before you are certified and begin working on everything we'll be learning together throughout the program. The only small difference is that you may not be ready to announce your business in Phase 3, but many of the marketing strategies we'll be teaching you to attract new clients can also be used to book practice sessions needed for your certification!
Every coach is different depending on their goals and commitment to the program. Although we can't make any promises or guarantees on earnings, most students can make back their investment with the first coaching program they sign on!
©2022 Wellspired Collaborative, LLC